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JOB DETAILS
LOCATION
New York, NY 10028(remote)
POSTED
Today
Description
Monitor email deliverability / sender reputation/IP to ensure growth of contact database and highest possible engagement with content
Continually optimize segmentation and email content personalization strategies based on data including activity data, demographics, and engagement
Collecting data from customers related to email delivery.
Reviewing data and conducting email delivery analysis.
Educating clients about best practices related to email sending, address collection, list management, and other email program issues.
Making clear recommendations and explaining potential risks to clients to help them achieve business goals while maximizing deliverability.
Understanding of user behavior and engagement around devices and platforms, making sure emails are optimized accordingly
Stay up to date on email marketing and digital marketing best practices across process, tools, data, training and more
Develop an A/B testing/multivariate testing framework, including a cadence for sharing learnings with team and clients
Using data to drive email strategy at all points in customer journey
Audit and maintain overall contact strategy and frequency of communications across our subscribed database
Seek and provide updates regarding new features being rolled out by email providers as well as new trends in marketing technology
Continually optimize segmentation and email content personalization strategies based on data including activity data, demographics, and engagement
Collecting data from customers related to email delivery.
Reviewing data and conducting email delivery analysis.
Educating clients about best practices related to email sending, address collection, list management, and other email program issues.
Making clear recommendations and explaining potential risks to clients to help them achieve business goals while maximizing deliverability.
Understanding of user behavior and engagement around devices and platforms, making sure emails are optimized accordingly
Stay up to date on email marketing and digital marketing best practices across process, tools, data, training and more
Develop an A/B testing/multivariate testing framework, including a cadence for sharing learnings with team and clients
Using data to drive email strategy at all points in customer journey
Audit and maintain overall contact strategy and frequency of communications across our subscribed database
Seek and provide updates regarding new features being rolled out by email providers as well as new trends in marketing technology
Requirements:
Relevant BA/BS degree or equivalent work experience.
5+ years in an email marketing role
Excellent written and verbal English communication skills, client-facing consulting skills, analytical and problem solving skills, with a strong attention to detail
Excellent project management skills, with an emphasis on self-motivation and follow-through
Ability to juggle multiple projects and clients as well as communicate clearly about deadlines and workload
Ability to do independent research online and apply findings to client work
Preferred Skills
A basic understanding of email end-to-end delivery including IP addresses, DNS, SMTP, authentication and email headers
Understanding of best practices for sending bulk email
Experience with outbound or inbound email deliverability
ISP Relations, FBL signups, whitelisting, email block resolution
Email filtering and blocklisting polices at ISPs, filtering companies and blocklists
Data analysis and presentation
Experience with Word/Pages and Excel/Numbers
Will be a plus Experience working with Zoominfo, Salesforce, Outreach, Litmus, Domo and Tableau
Strong project management skills
Benefits:
Remote work /Global exposure /Small team that shares knowledge effectively for your better performance.
Workdays:
Full Time – 5 days a week (Mon to Fri); Location: USA/Remote
Working Hours: Flexible, one daily standup call (8am NYC time);
Paid vacation, sick leaves, public holidays
