ABB Inc. Looking for Marketing Communications Manager, System Drives at Wauwatosa, WI  Full Time

Marketing Communications Manager, will contribute to business objectives by developing and deploying innovative and effective marketing communications activities for the US System Drives Business in line with the Division communication strategies, standards, and guidelines within Motion Business. This role can be located anywhere in the US.

This is a position with global grade

11

This position reports to

Local Division Manager, System Drives US

Your responsibilities

• Strategy: Responsible for developing the marketing communication strategy for the System Drives Division and maintaining the positive image of the Company, brand, and value proposition in the mind of customers in the US market. Ensure relevant marketing communication strategy and plans align with global marketing, corporate, and country communications strategies and guidelines
• Communications plan: Develop and recommend communication program and messages, including marketing communications, publicity, editorial support, web content, and direct marketing to educate and inform key stakeholders, including customers, management, employees, general media, and interest groups
• Promotional activities: Adapt and develop promotional activities using events, fairs, online communication campaigns, print media, and other communications vehicles to promote System Drives products and solutions throughout the life cycle. Stimulate lead generation through advertising, sponsorship, and other promotional activities
• Message alignment: Ensure consistent communication across multiple and appropriate media to extend the Division’s visibility in the local market
• Management support: Serve as a consultant to the local Division leadership team to ensure quick recognition of timely key communications opportunities and clear responses. Support the local business head and other key management with external and internal communications materials, including presentations, speeches, articles, and employee recognition
• External resources: Research, identify, and select external marketing communications service providers. Define quality and delivery targets of externally assigned activities, monitors ongoing progress, and resolves issues
• Events: Provide management guidance and develops divisional messages for key events such as investor and employee meetings, trade shows, and conferences, in line with the corporate branding strategy

Your background

• Bachelor with 12+ years of professional experience in marketing and communications required
• Proven track record in designing and executing marketing and communications strategies and campaigns in a B2B environment required
• Experience with digital communication channels and marketing automation required
• Superior written and verbal communications skills required
• Experience in the industrial automation or manufacturing space is preferred
• Travel up to 25% required

Benefits

• Retirement plan
• Life insurance
• Disability insurance
• Healthcare plan
• Wellbeing program

More about us

ABB System Drives is a global supplier of high-power, high-performance drives, drive systems and packages for industrial processes and large infrastructure applications. With our industry leading technology and global support, we help our customers, partners and equipment manufacturers with asset reliability, performance improvement and energy efficiency in mission critical applications. Our people and culture are the foundation of our success. We all together make the difference for our customers every day.
We look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.abb.com.
Equal Employment Opportunity and Affirmative Action at ABB
ABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace.
All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status. For more information regarding your (EEO) rights as an applicant, please visit the following websites:
https://www.eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf
https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp_%20English_formattedESQA508c.pdf
As an Equal Employment Opportunity and Affirmative Action Employer, applicants may request to review the Affirmative Action Plan of a particular ABB facility between the hours of 9:00 A.M. – 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.
Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB’s career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to [email protected]. Resumes and applications will not be accepted in this manner. #LI-Remote

Marketing Communications Manager, will contribute to business objectives by developing and deploying innovative and effective marketing communications activities for the US System Drives Business in line with the Division communication strategies, standards, and guidelines within Motion Business. Strategy: Responsible for developing the marketing communication strategy for the System Drives Division and maintaining the positive image of the Company, brand, and value proposition in the mind of customers in the US market. Ensure relevant marketing communication strategy and plans align with global marketing, corporate, and country communications strategies and guidelines. Communications plan: Develop and recommend communication program and messages, including marketing communications, publicity, editorial support, web content, and direct marketing to educate and inform key stakeholders, including customers, management, employees, general media, and interest groups. Promotional activities: Adapt and develop promotional activities using events, fairs, online communication campaigns, print media, and other communications vehicles to promote System Drives products and solutions throughout the life cycle. Stimulate lead generation through advertising, sponsorship, and other promotional activities. Message alignment: Ensure consistent communication across multiple and appropriate media to extend the Division’s visibility in the local market. Management support: Serve as a consultant to the local Division leadership team to ensure quick recognition of timely key communications opportunities and clear responses. Support the local business head and other key management with external and internal communications materials, including presentations, speeches, articles, and employee recognition. External resources: Research, identify, and select external marketing communications service providers. Define quality and delivery targets of externally assigned activities, monitors ongoing progress, and resolves issues. Events: Provide management guidance and develops divisional messages for key events such as investor and employee meetings, trade shows, and conferences, in line with the corporate branding strategy.
Equal Employment Opportunity and Affirmative Action at ABB Inc.

ABB Inc. is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace.
All qualified applicants will receive consideration for employment without regard to their sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by law. For more information regarding your (EEO) rights as an applicant, please visit the following websites:

http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf
http://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf